Well, for starters, beer has always been the drink of “the people.” And comics, we would venture, is rightly the literary form of “the people.” And because of their populist status they have both been simultaneously celebrated and denigrated.

But there are many other intersecting points between the two. And here is something of a little cutie while we’re on the subject.

M.C. “Max” Gaines (below left), credited with inventing not the comics format but the actual, physical, paper-bound comic book in 1933, also sold anti-Prohibition “We Want Beer” neckties!